Maytag says its new laundry system will eliminate pet hair

Maytag says its new laundry system will eliminate pet hair

Pesky pet hair and dander likes to cling on to garments and it usually turns into an even bigger mess when it is run via an everyday laundry machine. Family home equipment maker Maytag says it has an answer to this long-standing pet peeve.

The corporate is launching a brand new laundry washer-dryer system specifically designed to rid garments, towels, blankets and different family material objects of pet hair within the wash and dry cycles.

Maytag mentioned its Pet Professional system would be the first washer-dryer unit available on the market to function expertise developed particularly to take away pet hair.

“We have engineered this technique for houses with pets,” mentioned Anna Utley, vice chairman and basic supervisor of laundry at Whirlpool.

Shoppers are craving some pleasure in home equipment

The special pet hair filter option can be added to any wash cycle.

Trade analysts mentioned Maytag’s new washer comes at a time when shoppers are craving innovation in house devices.

The pandemic compelled households to simply accept a extra home-centric life-style, and shoppers proceed to search for methods to enhance that at house expertise, whether or not its new methods to arrange meals, clear up or entertain.

In 2022, the house house and residential enchancment industries have a major alternative to ship “new” methods for purchasers so as to add a little bit of spark to their every day routines, mentioned Joe Derochowski, vice chairman and business adviser for the house and residential enchancment classes at market analysis agency NPD.

What Maytag is doing is an instance of that, he mentioned.

“This new laundry system hits loads of positives. It solves a long-time want of pet house owners who’ve most likely hoped for a greater resolution to get the pet hair off their garments,” Derochowski mentioned. “In house enchancment traits, what we’re seeing is a migration from the outside house in 2020 to reworking of loos, kitchens and laundry rooms now. So this innovation can also be hitting this pattern on the proper time.”

Maytag's Pet Pro laundry machines will be available exclusively in Lowe's stores in October and on and
However Maytag’s timing could also be lower than preferrred. Large field shops that promote home equipment, together with Greatest Purchase and Goal, have mentioned that inflation-weary customers are scaling again on discretionary purchases for the house.

And Maytag’s Pet Professional system is not low cost: Utley mentioned the Pet Professional system will probably be obtainable for pre-order in each white and black finishes (priced at $1,199 every for a white end washer and dryer and $1,299 every for a black end set) starting Aug. 26. on

The system can even promote on starting Sept. 27 and completely in Lowe’s shops in October.

The way it works

The Pet Pro dryer captures pet hair in a lint trap.

Utley mentioned Maytag was already researching the problem of pet hair elimination pre-Covid.

“Our system actually has been some time within the making,” she mentioned, including that it is launch is much more well timed now given the surge in pet possession through the pandemic.

With the Pet Professional washer, Utley defined that prospects can choose the Pet Professional choice to any wash cycle. The cycle employs elevated water ranges to assist raise pet hair off garments and move via a built-in pet hair filter. Utley mentioned exams confirmed the Pet Professional filter eliminated 5 occasions extra pet hair from garments versus conventional Maytag washing machines.

The dryer has an possibility to make use of no-heat prolonged dry time to raise pet hair off garments and seize it in a lint lure.